Bakery and Snacks

Protein + fibre + probiotics + collagen + adaptogens + electrolytes: Does your snack really need another superpower?

Protein, fibre and gut health are colliding in functional snacks, but benefit stacking brings challenges around taste, formulation, cost, regulation and consumer understanding.

Your snack has five seconds to sell itself

Colour, shape and design can influence how consumers expect snacks to taste before the first bite. Here’s what sensory science means for product developers.

Can AI stop seasonal promotions wasting money?

From campaign creation to shelf checks, explore how AI can help manufacturers reduce wasted seasonal spending and improve promotional returns.

Fibre targets, sugar caps and lunchbox rules: Is school snacking heading for a reset?

England’s school food reforms bring fibre targets, sugar caps and tighter promotion rules. Here’s what they mean for bakery and snack manufacturers.

Middle East war on obesity: Can food and diet policies reverse the trend?

Middle East governments are ramping up measures in a new war, as rising obesity rates threaten public health. But can these measures deliver results?

French supermarket fridges cyber attack: What it means for F&B

Cyber criminals raised supermarket fridge temperatures to 50°C, spoiling millions of euros' worth of food and exposing cyber risks across the supply chain.

Are snack suppliers stuck between meals?

Circana explores how changing meal routines, solo dining and retail competition are reshaping demand for bakery and snacks in foodservice.

Pip & Nut founder credits snacking expansion for profitable year

McVities manufacturer appoints new chief supply chain officer

Big Food’s C-suite shake-up signals new era

Big Food is undergoing its biggest leadership shake-up in decades. From Coca-Cola and Nestlé to Kraft Heinz and Hershey, boards are replacing CEOs and C-suite executives with leaders focused on reinvention, digital transformation, portfolio strategy and growth, signalling a fundamental shift in the future of food industry leadership.

Cheetos, Hostess and Chips Ahoy! take Halloween beyond sweets

xplore how Cheetos, Hostess, Chips Ahoy! and other brands are taking Halloween beyond sweets with seasonal snacks, spooky bakes and autumn desserts.

Could PepsiCo’s snack turnaround offer a blueprint for its struggling beverage business?

PepsiCo’s snack turnaround offers a potential blueprint for beverages, but soft-drink struggles, shifting consumer preferences and a lower 2026 earnings outlook raise questions.

‘Outdated’ nutrient rules let unhealthy foods slip through net

McCormick-Unilever deal clears US antitrust hurdle as UK review deadline looms

McCormick’s $44.8bn Unilever food deal clears a US antitrust hurdle as the UK CMA review continues and Elizabeth Warren calls for scrutiny.

What makes a snack worth the price?

New data from Deloitte shows snack brands perceived as delivering more value than expected for their price are outperforming lower-value peers.

Lost confidence in nutrition information offers CPG makers opening to rebuild trust

The 2026 IFIC Food & Health Survey finds nutrition confusion rising as health assessments fall, creating a trust opportunity for CPG companies.

Mars’ vision for 2036: The trends set to transform food and nutrition

Mars is betting on fibre, AI, personalised nutrition and the rise of solo meals to shape the future of food. The food giant reveals how changing consumer habits, health priorities and technology are driving its innovation strategy through to 2035.

Consumers don’t trust influencers on food – or do they?

Consumers widely distrust online influencers when it comes to food, according to multiple datasets. Yet they seem to have an outsize influence on food trends, and the food industry as a whole. How can this be?

What sous vide egg bites reveal about selling breakfast beyond the café

Cuisine Solutions’ work with Starbucks and Costco shows how sous vide egg bites have expanded into take-home retail and new breakfast occasions.

A celebrity event designer’s playbook for Halloween launches

Celebrity event designer Edward Perotti explains how bakery and snack brands can use spectacle, nostalgia and bolder ideas to make Halloween launches stand out.